Monday, March 28, 2016

Alljackedup Launches 'Ties to Love' Toques To Promote Transgender Day Of Visibility

  Alljackedup Launches 'Ties to Love' Toques To Promote Transgender Day Of Visibility
Alljackedup, a Toronto-based label dedicated to queer, androgynous and trans-masculine fashion conscious has recently launched “Ties to Love” toques. Following the limited edition trans heroes bow ties for Transgender Awareness Week in past November and snapbacks for Valentine’s Day, the latest addition of toques was designed for release in the run up to International Transgender Day of Visibility (TDoV) on March 31st. TDoV was founded by Michigan-based transgender activist Rachel Crandall in 2009 in response to the lack of celebration holiday for transgender people. 

To Jack Jackson, the founder and designer of alljackedup, TDoV is an important day that raises awareness of the discrimination and struggles the transgender community still face in society. “There was no space for, or knowledge of trans people like we have in Toronto.” said Jackson. “I can join a trans inclusive sports team, go to queer and trans inclusive social, arts and music events. My doctor’s surgery is completely LGBT, I can use gender-neutral or all gender washrooms. People ask me my pronoun. When you’re constantly made to feel invisible, or like you don’t belong, you end up feeling like you shouldn’t. Moving to Toronto changed my life in so many ways. I’m fortunate, I was in a position to do that, many others are not, and that is why TDoV is so crucially important – it raises awareness and ultimately, it saves lives. 41% of trans people don’t attempt suicide because they don’t like being trans, it’s due to constant societal and systemic discrimination. End of story.”

Through his brand, Jackson hopes the community learn more about the Ties to Love campaign, which was developed in response to the high rates of suicide attempts, and discrimination within the transgender community. The campaign encourages people to wear bow ties, snapbacks, and now toques and post selfies to the Facebook campaign group offering messages of support and sharing their own stories with the hope to increase visibility and awareness of the diverse and unique lives of transgender community. Jackson approached high profile successful role models who act as ambassadors for the Campaign. To date, Mayor of Toronto, the Chief of Police, Canadian brand Walk Off The Earth, Chase Ross, prominent UK trans activists Fox Fisher, Jake Graf and many others have all showed their support

10% of all sales via alljackedup in March will be donated to the YMCA Sprott House, Canada's first LGBTQ transitional housing program, in Toronto.

Do the things you love with passion; Learn from those you admire; Strive to become an expert at what you do xx
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