Canadian Breast Cancer Foundation Partners with
Entertainment Industry Foundation Canada to raise Funds for Breast Cancer Research
Canadian Breast Cancer Foundation (CBCF) announced
its partnership with Entertainment Industry Foundation Canada to fund breast
cancer research with the support of long-term partner CIBC. CBCF, EIF and other
cancer funders will raise funds for this new research collaborative through the
Stand Up To Cancer televised event,
airing Friday, September 5, at 8 p.m. ET/PT.
Stand Up To Cancer (SU2C) focuses on the creation of "Dream Teams" -
collaborative research teams that forge partnerships between scientists from
different disciplines and institutions. This distinct model breaks down
barriers to accelerate the development and availability of new cancer
treatments.
As the largest non-governmental funder of breast
cancer research in Canada, CBCF is committed to funding research that has the
greatest impact for the breast cancer community. CBCF's partnership with SU2C
will see its investment, coupled with funds raised from the telecast, make
donor dollars go further to develop innovative and effective breast cancer
therapies.
"By forming collaborations within the cancer
community and supporting the best research, we can give Canadians the best
breast cancer treatment options possible," says Sandra Palmaro, Co-CEO,
Canadian Breast Cancer Foundation. "The Stand Up To Cancer program has
incredible potential to move research from 'the bench to the bedside' more
quickly, bringing us closer to a future without breast cancer."
CBCF has joined EIF Canada's Stand Up To Cancer
initiative with funding from CIBC.
"For more than two decades, CIBC has partnered
with Canadian Breast Cancer Foundation to raise funds for breast cancer
research, advocacy and treatment," says Christina Kramer, Executive
Vice-President, CIBC. "We are thrilled to be part of Stand Up To Cancer
which offers the opportunity to significantly impact the lives of people
affected by breast cancer."
The celebrity telecast will seek
public support and funds, while increasing awareness of the progress being made
in cancer research. All funds received from the Canadian public during the
broadcast will go towards Canadian research teams, education and awareness
programs conducted in Canada.
Be sure to follow me on Facebook and/or Google Follow on the right hand column :) xx --->
Follow me on Twitter: @Binzento
Subscribe to my YouTube: http://www.youtube.com/user/vwslaw