Monday, February 3, 2014

SCHMANCY Style 2014

SCHMANCY Style 2014
Glenbow x Holt Renfrew
Alberta's Designers Show-Off Leaather Talent
(photos by: Paul M. Lee at Vinegar Designs Lab)
"A pre-party before the party", that's what SCHMANCY Style was all about - a sneak-preview of the  Glenbow Museum's official annual fundraiser SCHMANCY, which is happening later this month on February 22nd
The fashion oriented SCHMANCY Style party this year was all about inspirations. In addition to giving "inspirations" on what to wear to SCHMANCY by Holt Renfrew, a leather theme runway presentation inspired by the upcoming "The Leather Black Jacket" exhbition at the Glenbow Museum was also the biggest highlight of the evening's program (you can watch all the details about SCHMANCY Style on the interview I did with City TV's Breakfast Television HERE)

Part of my task this year at SCHMANCY Style was to invite eight local leather designers to participate. After couple months of research and planning, Bano eeMee, Kat Marks, Eric Goodwin, Marina Ortman, Brenda Dolphin, Gabriel Moody, Malika Rajani and Farlee Mowat were the designers I'd picked for the SCHMANCY Style showcase. Working with my new company (Vinegar Designs Lab) partners Paul M. Lee and Jack Lee, we'd created eight fashion promo videos, one for each designer for SCHMANCY Style (You can watch all eight promo videos we created below :)).
Each leather designer was asked to present one or two runway looks based on their current collection, as well as exclusively creating leather fashion ready-to-wear or accessories for silent auctions, in support of the Glenbow Museum.
The night of the SCHMANCY Style party hosted inside Belgo Brasserie was a big success. More than 400 guests attended the event, supporting our local talents as well as donation to the Glenbow Museum. The first portion of the evening was a fashion runway show by Holt Renfrew, modeled by Sophia Models International , hair by Jerome Salon and the show was styled and produced by Kara Chomistek and her PARK team. The show revealed inspiring leather-theme derived looks, and transitioned to glam 20's styles which would be the main theme for Feb. 22nd's SCHMANCY event (you can watch the video shot by Paul Spenard HERE).
The 2nd part of the evening was the leather designer's individual collection showcase. Each exhibit very unique aesthetic and style as well as their expertise in craftsmanship. Glenbow Museum had been very supportive of Canadian artists and talents.
This year's SCHMANCY Style was no different when it came to welcoming our local leather fashion talents. The SCHMANCY Style committee and Glenbow team: Katrina Olson-Mottahed, David WaldKaty Bond, BR Pirri, Kara Chomistek, Michelle Lazo and Allison Ainsley had worked really hard putting this event together. It was an honor again to be a part of this team and was happy for all of the positive feedbacks and tremendous success. Now that SCHMANCY Style is over, it's time to get ready for SCHMANCY! Oh and did I tell you, Bryan Adams will be there? 
For more info and tickets to the upcoming SCHMANCY, check: http://www.glenbow.org/ - I promise you don't want to miss this event which was named one of top fundraiser gala to attend by Canada's Maclean's Magazine!

Leather Designer SCHMANCY Style Promo Videos:

Bano eeMee
video

Kat Marks
video

Eric Goodwin
video

Marina Ortman
video

Brenda Dolphin
video

Gabriel Moody
video

Malika Rajani
video

Farlee Mowat
video
**Above videos music by JKAI Music

Follow our new creative projects company Vinegar Designs Lab :) xx


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