Tuesday, January 8, 2013

Tiffany & Co. x The Great Gatsby

Tiffany & Co. x The Great Gatsby
Few days ago I was at Chapters browsing for hard cover books, and noticed F. Scott Fizgerald's best known work The Great Gatsby. It reminded me of this novel's upcoming highly anticipated film version starring Leondardo Dicaprio and Carey Mulligan, directed by Baz Luhrmann. During December, I was invited to the Holiday Lunch by Tiffany & Co. here in YYC. We were told that all of the accessories and jewlery pieces in the movie were by Tiffany & Co.. Movie production designer Catherine Martin approached Tiffany & Co. a year prior and asked for their involvement and inspiration. Executive vice president of Tiffany & Co. Jon King said that this is a perfect match collaboration because Tiffany is "certainly part of this (Great Gatsby) era. The brand was at the centre of the parties of the rich and famous.". Tiffany & Co. specially made the one-off designs include diamond headpieces, bracelets and rings, as well as many strands of pearls for the movie, which all were inspired by the classic 1920's style. These can be seen worn by actressess Carey Mulligan and Isla Fisher in The Great Gatsby. In addition to the jewelries, I am also very excited to see the classic fashion pieces for both the women and men. The movie has been pushed back and is set to be released nationwide on May 10th 2013 - can't wait.


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